The idea: The Beauty of Change takes RIMOWA into the world of fashion by celebrating evolution as a form of elegance. The meticulously shaped Eyrignac Gardens become a living metaphor — proof that beauty grows through care, reinvention and time.
With Alessandra Ambrosio, Johannes Huebl and a modern editorial lens, we connect this timeless setting to contemporary style and position RIMOWA as more than luggage — as a design object shaped by change.